Real Estate Agent personal presentation checklist
In an ideal world, no one would be so superficial as to judge anyone else by how they look.
However, we don’t live in an ideal world and, sadly, we’re all being judged every day.
Do you stack up?
Other People Have Bad Hair Days
We all know how harshly we judge ourselves when we have bad hair days.
However, your professional reputation is, ironically, equally at risk when others have bad hair days.
Sadly, you’ll be judged more harshly when others have bad hair days. When things aren’t going to plan in someone else’s life they’ll be more critical of you (sad, but true).
This means that if they’re:
- feeling fat, blah and/or blobby
- had an argument with their Significant Other
- got their ear chewed off at work
- tripped over the train engine on the kitchen floor one of the kids didn’t put away (despite repeated instructions to do so)
- discovered a week’s worth of uneaten lunches at the bottom of the school back pack
- broke a nail while fixing a flat tyre on the way to work
- got caught by every single red traffic light possible on their way to the meeting they weren’t looking forward to
I’m sure you get the idea.
When other people feel bad about themselves they negatively judge others (jealousy, vindictiveness, envy, etc).
Therefore, even when events are totally outside your control you’ll be judged.
Which means you need to always be on the top of your game at every:
- listing presentation
- open home
- every time you put up open home arrows
- whenever you visit the supermarket
Sometimes, it’s not even that you might be seen by a potential vendor or purchaser, it’s being seen by a jealous competitor who will take advantage of every opportunity to undermine your professionalism that could make the difference (I know! again: sad but true).
it’s the little things that let you down
Before you leave home / your office check these things:
- nail polish is in tip top condition – no chips please!
- pantyhose – no runs
- heel tips – these are pristine and look like new (no down-at-heel look for you)
- makeup – looks fresh (not too heavy, not too light)
- attire – that you’re suitably covered up (please – nothing that is revealing and/or distracting – it’s unprofessional)
- perfume – not too heavy
- hemlines are intact (no loose threads or hems that have come unstitched
- your handbag is clean and tidy
- lipstick is on your lips, not your teeth.
- your tie is clean (no food marks, please!)
- aftershave / cologne – not too heavy
- “undignified” facial hair (nasal & ear – completely non-existent)
- your portfolio (or man bag) is clean and tidy
- clothing fits – this means that when you sit down all buttons will stay closed without undue stress.
- shoes are clean and polished
- buttons are all sewn on
- any loose threads have been dealt to
- if you colour your hair there’s no “regrowth” visible
- cuffs are clean – this is especially critical if you wear white shirts / blouses
- your teeth are clean (as in clean!)
- your hands and nails are clean
- your car is clean and uncluttered
- your pen(s) have ink in them and are good quality; if it’s a branded one that it is your brand
- your business cards are clean and tidy (please – no scribbled on or dog-eared business cards)
- if you wear your hair long that it is kept off your face (please avoid the necessity to keep your hair off your face – this is distracting and unprofessional)
- all forms are fresh and new (no recycled ones please)
- none of your socks are “fluffy” (pilled) or have holes in them
- hair: it is clean, combed and (where necessary) styled.
Personal Presentation – 6 Take Away Action Steps
- Go through your wardrobe and check all of your “work wear” outfits – make sure there are no loose threads, hems held together with sellotape or staples (yup – I’ve seen both!), check all buttons are sewn on.
- Build yourself an emergency kit (keep it in your desk, glove box or handbag – whichever works for you). In it have:
- spare buttons (dark and light)
- thread + needle(s)
- small scissors
- spare pantyhose
- nail polish remover (or spare bottle of your always-wear colour)
- cotton wool balls
- spare neutral tie (one that will go with any shirt)
- shoe shine (polish + polishing cloths/brushes)
- toothbrush & toothpaste
- If necessary either upsize / downsize your clothing size to suit your current waistline – if buttons are strained, zips are hard to pull up, waistbands are too tight or the complete opposite – your clothes are too baggy and no longer fit – do something about this.
- Check your shoes: do they need to be re-heeled (or re-soled)? Do they need a polish?
- Invest in some shoe trees to help keep your shoes looking newer for longer.
- Get in the habit of always re-booking hair appointments before you leave your favourite salon. Sometimes, despite best intentions, life gets in the way and time between appointments drag out. If it’s in your diary already you’re more likely to honour the appointment!